Tadaa — AAR & Company

Insights

3 Marketing Must-Dos For Malaysian And Southeast Asian Businesses To Beat The Upcoming 2026 Economic Squeeze

Only those businesses with real value will survive.

News

News

AAR & Company Offers Free Marketing Helpdesk Called AIMIR To Malaysian SMEs To Achieve More

AAR & Company Offers Free Marketing Helpdesk Called AIMIR To Malaysian SMEs To Achieve More

AAR & Company And Tin Communications Strengthen Partnership To Advance Strategic Marketing For Singaporean SMEs

AAR & Company And Tin Communications Strengthen Partnership To Advance Strategic Marketing For Singaporean SMEs

AAR & Company Invites Emerging Agencies In Malaysia To Collaborate On Strengthening SME Marketing Capabilities

AAR & Company Invites Emerging Agencies In Malaysia To Collaborate On Strengthening SME Marketing Capabilities

Insights

Featured

3 Marketing Must-Dos For Malaysian And Southeast Asian Businesses To Beat The Upcoming 2026 Economic Squeeze

3 Marketing Must-Dos For Malaysian And Southeast Asian Businesses To Beat The Upcoming 2026 Economic Squeeze

How To Start A Small Business In Malaysia At 40 With Only RM280 A Month (Or Less)

How To Start A Small Business In Malaysia At 40 With Only RM280 A Month (Or Less)

How To Use Marketing Strategy To Build Sustainable Business Growth Year After Year

How To Use Marketing Strategy To Build Sustainable Business Growth Year After Year

Why Malaysian SMEs Struggle To Scale Without Marketing Infrastructure

Why Malaysian SMEs Struggle To Scale Without Marketing Infrastructure

Why The CxO Voice Matters More Than Ever In Marketing

Why The CxO Voice Matters More Than Ever In Marketing

Adjunct Professorship: A New Marketing Tool For Universities In Malaysia

Adjunct Professorship: A New Marketing Tool For Universities In Malaysia

My Approach To Building A Lean, Profitable Marketing Advisory In Southeast Asia

My Approach To Building A Lean, Profitable Marketing Advisory In Southeast Asia

Why Over-Relying On Automation Will Cost Companies Their Customers

Why Over-Relying On Automation Will Cost Companies Their Customers

MORE INSIGHTS

Spotlight

Hema Kangeson Of The Leaders Circle

On The Cost Of Outdated Organisational Mindset

Unsolved marketing problems?
You ask, we answer.

Spotlight

Featured

Hema Kangeson Of The Leaders Circle, On The Cost Of Outdated Organisational Mindset

Hema Kangeson Of The Leaders Circle, On The Cost Of Outdated Organisational Mindset

Kamae Lee, Business Development Specialist Of World Mode Malaysia, On Building A Culture Of Open Communication And Growth

Kamae Lee, Business Development Specialist Of World Mode Malaysia, On Building A Culture Of Open Communication And Growth

Kam Hashim, Founder Of Hashim Communications, On Helping Emerging Brands Unlock PR’s True Potential

Kam Hashim, Founder Of Hashim Communications, On Helping Emerging Brands Unlock PR’s True Potential

Lee Yat Thong, A Veteran Business Leader On Turning Military Lessons Into Business Success

Lee Yat Thong, A Veteran Business Leader On Turning Military Lessons Into Business Success

Anita Stephen, Founder Of Progressive Pathways Consulting, On The Real Difference Between Wanting To Lead And Being Ready To Lead

Anita Stephen, Founder Of Progressive Pathways Consulting, On The Real Difference Between Wanting To Lead And Being Ready To Lead

Abu Mansur Manaf, Principal Consultant Of Persis, On Building A Business Where Reputation Does The Selling

Abu Mansur Manaf, Principal Consultant Of Persis, On Building A Business Where Reputation Does The Selling

MORE SPOTLIGHT

Surveys

Surveys

How Professionals And Entrepreneurs Are Approaching Personal Branding In 2025, Here’s What We Found

How Professionals And Entrepreneurs Are Approaching Personal Branding In 2025, Here’s What We Found

What Matters More To Buyers, Brand Or Price? Here's What We Found

MORE SURVEYS

Am I Marketing It Right?

Featured

AIMIR: How Can My Homestays Reduce Reliance On Airbnb, Agoda And Booking, And Get More Direct Bookings?

AIMIR: How Can My Homestays Reduce Reliance On Airbnb, Agoda And Booking, And Get More Direct Bookings?

AIMIR: We Are A Manufacturing Company, And We Use Linktree As The Website. Is This Okay?

AIMIR: We Are A Manufacturing Company, And We Use Linktree As The Website. Is This Okay?

AIMIR: Should My Cafe Be On Social Media And Run Ads When I Can’t Even Afford To Manage It?

AIMIR: Should My Cafe Be On Social Media And Run Ads When I Can’t Even Afford To Manage It?

MORE AIMIR RESPONSES

Deep Dive

Moving The World Forward. Redefining An Industry, One Step At A Time.

Hanif Wahid, Founder Of Delyva, Shares

Unlock your business growth.
Now.

Explore Advisory

Deep Dive

Deep Dive

Moving The World Forward. Redefining An Industry, One Step At A Time. Hanif Wahid, Founder Of Delyva, Shares

Moving The World Forward. Redefining An Industry, One Step At A Time. Hanif Wahid, Founder Of Delyva, Shares

Staying Sharp And Humble In Law and Business Are Key To Success. Syamsul Adzha, Lawyer At Messrs Syamsul Adzha, Advocates & Solicitors, Shares

Staying Sharp And Humble In Law and Business Are Key To Success. Syamsul Adzha, Lawyer At Messrs Syamsul Adzha, Advocates & Solicitors, Shares

From Freelancer Gap To Global Platform. Nur Khairah Abdul Rahim, Co-Founder Of Independents Shares

From Freelancer Gap To Global Platform. Nur Khairah Abdul Rahim, Co-Founder Of Independents Shares

How Pain, Healing, And Neuroscience Are Fueling a New Kind of Entrepreneurship. Karishma Valliappan, Founder Of MindTalks, Shares

How Pain, Healing, And Neuroscience Are Fueling a New Kind of Entrepreneurship. Karishma Valliappan, Founder Of MindTalks, Shares

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What Is?

What Is

What Is Omnichannel And How Does It Work?

What Is Omnichannel And How Does It Work?

What Is Affiliate Marketing And How Does It Work?

What Is Affiliate Marketing And How Does It Work?

What Is Business Growth, And How To Achieve It?

What Is Business Growth, And How To Achieve It?

What Is Generative Engine Optimisation (GEO), And How Does It Work?

What Is Generative Engine Optimisation (GEO), And How Does It Work?

What Is A Marketing Strategy Playbook And How Does It Work?

What Is A Marketing Strategy Playbook And How Does It Work?

What Is Google Business Profile And How Does It Work?

What Is A Lead Magnet And How Does It Work?

What Is A Lead Magnet And How Does It Work?

What Is A Brand Guide And How Does It Work?

MORE WHAT IS

Damn, That’s Good

Featured

The Psychology Behind IKEA’s Store Design And Why It Works So Brilliantly

The Psychology Behind IKEA’s Store Design And Why It Works So Brilliantly

This Is How Humans of New York Wins on Facebook Without Paying For Reach

This Is How Humans of New York Wins on Facebook Without Paying For Reach

Airbnb’s Instagram User-Generated Content Strategy That Effortlessly Attracts Engagement

Airbnb’s Instagram User-Generated Content Strategy That Effortlessly Attracts Engagement

Netflix’s Tudum, A Magazine-Style Content ‘Home’ That Keeps Visitors Hooked

Netflix’s Tudum, A Magazine-Style Content ‘Home’ That Keeps Visitors Hooked

MORE DAMN, THAT’S GOOD

A Good Read

Featured

How To Get Coaching Clients Consistently (Simple Process)

How To Get Coaching Clients Consistently (Simple Process)

What’s The Difference Between A Thought-Leadership Article And A Blog?

What’s The Difference Between A Thought-Leadership Article And A Blog?

As AI Use Soars, Companies Shift From SEO To GEO

As AI Use Soars, Companies Shift From SEO To GEO

How To Generate B2B Leads On YouTube: 15 Critical Steps

How To Generate B2B Leads On YouTube: 15 Critical Steps

MORE A GOOD READ

Smart ideas are just the start. Let’s turn them into your marketing wins.